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Something To Think About For The New Year – Change Yourself
The toughest challenges in retail rarely come from customers, competition, or slow traffic—they come from within. At the end of every shift, the only person you truly have to answer to is the one staring back at you in the mirror. The real question is this: Does that person challenge you to be better than yesterday?
The only person who can ever hold you back from achieving more sales, higher income, or greater success is the same person looking back at you every morning before work.
As a new year begins, this is the perfect time for honest self-evaluation. When you look at your numbers, do you also look at your goals? Do you challenge yourself to improve your skills, your attitude, and your results on the sales floor? Are you comfortable where you are—or do you want more out of your retail career?
Most people want more. More income. More confidence. More consistency. The difference is that many never commit to doing more. They come to work, help customers, and hope things work out. They don’t set goals. And in retail, hope is not a strategy.
A goal is a commitment to yourself. Goals create focus during busy hours and discipline during slow ones. They push you to greet the next customer with energy, ask better questions, demonstrate more effectively, and confidently ask for the sale. Without goals—and commitment—salespeople don’t fail; they simply settle into average.
As you set your retail goals for the year, ask yourself three important questions:
- What do I want to achieve? (Income, closing ratio, add-on sales, promotions)
- What is my plan to get there? (Better greetings, stronger questions, consistent closes)
- What am I going to do once the goal is achieved? (Raise the bar and set the next goal)
Make a commitment to yourself. Write your goals down and keep them where you’ll see them every day—inside your sales book, on your phone, or in your locker. Track your progress weekly. Hold yourself accountable. And when you hit a goal, don’t stop—set a new one immediately.
Retail offers unlimited opportunity to those willing to earn it. The traffic walks in every day. The product is already there. Success isn’t about luck—it’s about effort, focus, and consistency. Want it badly enough, set clear goals, create a plan, and execute it one customer at a time.
As you step onto the sales floor this year, remember:
Whether you believe you will succeed or fail—you are right.
Be sure to go to https://principlesforbusinessandlife.com/ – click on Our Viewpoint Newsletter and read an incredible article titled:
Choosing to Be the light This Christmas Season
“The light that inspires kindness and hope reveals truth before it can be passed on” – Bryan Dodge – Dodge Development
Start the NEW YEAR off right – Give Your Staff The Tools They Need To Be Successful!
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